Archived Virtual Brown Bag: Mobilizing Inclusion

If you missed our inaugural Brown Bag presentation of Lisa Garcia Bedolla and Melissa Michelson’s book Mobilizing Inclusion, you can find it online at : http://www.spreecast.com/events/virtual-brown-bag-mobilizing-inclusion/embed-medium

We had a fantastic turnout for our first Virtual Brown Bag. Thanks to everyone who participated and see you at the next one!

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Virtual Brown Bag Series: Mobilizing Inclusion by Lisa Garcia Bedolla and Melissa Michelson

On Tuesday, March 5th at 1:00 PST, the Western Political Science Association is launching a bi-monthly “Virtual Brown Bag” series where we will discuss a new book written by authors affiliated with the WPSA. This Virtual Brown Bag will be hosted on a social video platform, Spreecast, where we can submit questions to the authors, “chat” with others in the audience, go on camera to engage “face to face” in the discussion, or simply sit back and watch.

For our first Virtual Brown Bag discussion, we are honored to have Dr. Lisa Garcia Bedolla & Dr. Melissa R. Michelson with us, authors of Mobilizing Inclusion: Transforming the Electorate Through Get-Out-The-Vote Campaigns (Yale). You can find out more about their new book here.

On March 5th, please join us!  Better yet, if you are one of the first 10 people to RSVP to the Virtual Brown Bag and “follow” the WPSA on Spreecast, we will send you a free copy of their new book compliments of the publisher.  To RSVP, simply follow this link to the event page, establish a free account and click “RSVP”.

New Book: Mobilizing Inclusion

Which get-out-the-vote efforts actually succeed in ethnoracial communities—and why? Analyzing the results from hundreds of original experiments, the authors of this book offer a persuasive new theory to explain why some methods work while others don’t.

Exploring and comparing a wide variety of efforts targeting ethnoracial voters, Lisa García Bedolla and Melissa R. Michelson present a new theoretical frame—the Social Cognition Model of voting, based on an individual’s sense of civic identity—for understanding get-out-the-vote effectiveness.  Their book will serve as a useful guide for political practitioners, for it offers concrete strategies to employ in developing future mobilization efforts.

Lisa Garcia Bedolla is associate professor of social and cultural studies at the University of California, Berkeley. Melissa R. Michelson is professor of political science at Menlo College, Atherton, California.